Photographer
Cinematographer
Creative Director

Sam Pyatt is a UK-born photographer, cinematographer, creative director working at the intersection of culture, fashion, lifestyle and commercial storytelling. With over a decade of experience leading shoots, campaigns, social content across the UK, Europe and Australia, Sam brings a refined visual sensibility and innovative, community-driven approach to creativity. Clients go to him when they want premium visuals that don’t just look beautiful, they feel like their brand at its best.

His career began at an early age. Through the school of production assisting, into Shooting fashion, portraits and branded content for the likes of Hypebeast, Reebok, Adidas Originals, to name a few. Which evolved into a fulfilling career specialising in creative direction, production, stills and motion. Sam has led creative and social teams both in global agencies and independently, produced, directed and delivered standout visuals for industry leading brands and publications.

Whether behind the lens or directing the full creative process, his work is rooted in bold ideas, collaborative energy, and visuals that push things forward. Known for his efficiency, versatility and problem solving attitude. Sam believes in creating assets that not only look good, but feels purposeful, well-crafted, and tailored to audiences and communities.

Currently based in Sydney. Working globally.